From Automation to the Autonomous Enterprise - Business AI promises to transform business processes, but the real leap isn't in automating more tasks. It lies in orchestrating data, agents, and decisions with security and business vision. Pedro Sampaio | Executive Content Director, WTC Lisbon, Ribeirão Preto, and Antw... more

Internationalization Moves from Plan to Action - In 2026, WTC Lisbon is expanding business connections across Europe, turning its global network into access to new markets and opportunities. Internationalization is no longer a strategy reserved for large companies. Between 2023 and 2025, companies supported by ApexBrasil ge... more

Your Company's Future Begins with Global Expansion - LISBON — The World Trade Center Lisbon, in partnership with the agency Media em Movimento, has announced the launch of the Professional Training Program "Global Business Expansion & Internationalization," an intensive (100% in-person) course designed to empower companies a... more

WTC Lisbon event spotlights Madrid’s opportunities - We recently had the pleasure of organizing a high-impact event in collaboration with the Madrid Chamber of Commerce, Invest in Madrid, and the Madrid City Council. The goal was to present the business opportunities in Madrid to Portuguese and multinational executives and ent... more

Meet Portugal: the next target for your business - Expanding a business to Portugal presents a unique opportunity for growth and innovation, supported by a favorable fiscal environment, a dynamic innovation ecosystem, and government incentives aimed at research and development (R&D). With its strategic location bridging Eu... more

WTC Talks Triumph and Exciting September Events - The WTC Talks event on August 27th was a resounding success, demonstrating that even in the traditionally quiet month of August, the World Trade Center Lisboa can bring people together for insightful discussions and valuable networking opportunities. Over six hours, more than ... more

WTC Lisbon Promotes Paraíba Cachaça in Portugal - On February 27, 2024, the World Trade Center Lisbon organized an event that brought together nine cachaça de alambique (artisanal cachaça) producers from the state of Paraíba, Brazil, with some of the most relevant Portuguese import, distribution, and retail companies. T... more

MERCOPAR 2023: Fostering Business Connections - Mercopar 2023, an event organized by SEBRAE, is set to unfold once again, promising a dynamic platform for business growth, innovation, and collaboration. As we anticipate the 32nd edition of Mercopar, held from October 17th to 20th at the Centro de Feiras e Eventos Festa da U... more

Seize New Business Opportunities at Mercopar - WTC Lisboa is thrilled to introduce Mercopar, an outstanding business opportunity that has recently come to our attention. Sebrae, a prominent organization and member of the WTC Lisboa Business Club, is actively seeking buyers from various sectors to participate in this r... more

5 million Brazilian companies landed in Lisbon - On April 24, 2023, WTC Lisboa announced a partnership with the Brazilian National Confederation of the Commerce of Goods, Services, and Tourism (CNC) at the inauguration of that Brazilian entity's international representation in Portugal, as a member of WTC Lisboa Business... more