World Trade Centers Association Foundation Launches Second “Peace Through Trade” Competition

Competition aims to identify and inspire the next generation of entrepreneurial leaders from 325-plus World Trade Center (WTC) member cities
Nov 12, 2019

NEW YORK, NY – November 13, 2019 – The World Trade Centers Association Foundation (WTCAF) is proud to announce its second “Peace Through Trade” competition, a program designed to identify and inspire the next generation of entrepreneurial leaders from the 325-plus cities where a WTC is located. Members from the World Trade Centers Association’s (WTCA) global network spanning more than 100 countries have the opportunity to submit projects from local students to compete in the program. 

The winning team will be awarded with an all-expenses paid trip to Taipei for at least two of the team members, to attend the WTCA’s 2020 General Assembly in March of that year — the association’s annual gathering of more than 500 representatives from member WTCS, foreign trade delegations, and local companies. They will have the opportunity to present their idea on-stage and be honored by attendees during the event.

“The Peace Through Trade competition is a unique opportunity to not only encourage the next generation of trade and investment change-makers, but to give them a global platform to communicate and further develop their ideas,” said Catherine Lee, Chair of the WTCAF Board of Directors. “The program provides these bright, entrepreneurial students with access to a global professional network of key leaders, and the opportunity to share their vision with the WTCA community.”

For the inaugural competition in 2019, WTC Dublin submitted the winning project, Moyo Nua, a student-led project aimed at revolutionizing the agricultural practices of developing countries. Founded by students Jack O’Connor, Catherine Hallinan, Seamus Hurley and Aoife Hand, Moyo Nua designed an ergonomic seed planter for smallholder farmers in Malawi made from local materials. The team presented their project onstage at the WTCA’s 2019 General Assembly in Querétaro, Mexico.

Representatives from WTC member cities are encouraged to nominate student teams from their region to present original projects, products, or other innovative ideas that exemplify and promote social innovation and sustainability through collaboration, fair trade, and ethical international business practices. Projects must also address at least one of the 17 United Nations Sustainable Development Goals, such as no poverty, zero hunger, and sustainable cities and communities.

Interested WTC members are encouraged to participate in the Peace Through Trade competition the submission period for which runs from October 7, 2019 through January 31, 2020. Interested WTCA Members and student teams can contact the foundation at


World Trade Centers Association
Alex Brown
Phone: +1 212 432 2605

Allison + Partners
Eliot Marcus
Phone: +1 617 401 2277

About World Trade Centers Association Foundation
The World Trade Centers Association Foundation (WTCAF) is a private, U.S. tax-exempt, charitable organization (501c) founded in 2008, the mission of which is to conduct programs that promote social welfare in the pursuit and support of activities that foster peace and social stability. The WTCAF makes a difference by encouraging a better understanding of international trade; promoting and developing sustainable farming, energy, and transportation and trading activities; elevating the standard of living in less developed countries; and promoting ethical international business practices. To learn more visit

About World Trade Centers Association
The World Trade Centers Association (WTCA) is a network of more than 325 highly connected, mutually supporting businesses and organizations in nearly 100 countries. As the owner of the “World Trade Center” and “WTC” trademarks, the WTCA licenses exclusive rights to these brands for Members to use in conjunction with their independently-owned, iconic properties, facilities and trade services offerings. Through a robust portfolio of events, programming and resources that it offers its Members, the goal of the WTCA is to help local economies thrive by encouraging and facilitating trade and investment across the globe through Member engagement. To learn more visit