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JULIA KNOKE JOINS WTCA AS SR. MARKETING SPECIALIST

Jun 02, 2014

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NEW YORK, NY, USA - World Trade Centers Association, Inc. (WTCA), an international trade association with member “World Trade Centers” around the world, has named Julia Knoke as Senior Marketing Strategist.

Julia Knoke was first brought onboard as a WTCA Brand Consultant in July 2013, to help drive the Association’s brand, marketing and digital efforts. With her guidance, WTCA has published new brand collateral, modernized brand guidelines and helped launched a new Digital Portal. Julia brings with her more than 18 years of international marketing experience with a proven track record of building cross-cultural B2B brands. In addition, Julia first joined the WTC Network as a business member of WTC San Diego in 2007, and has experienced first hand the value that a well-functioning World Trade Center can bring to a growing international business client.

“Our branding and digital opportunities are enormous, and we are excited to have a seasoned marketer, who understands the inner workings of our WTC Network, come onboard to build new WTC tools to help support our members.” says Eric Dahl, CEO of WTCA.

Prior to WTCA, Julia was the Director of Marketing at Matrix, L’Oreal. In her past, she has held numerous positions as VP/Director of International Marketing and Business Development across a variety of consumer and B2B industries. She received her Masters in International Business Marketing from Thunderbird (Glendale Arizona) in 1995. Julia also holds two Bachelors degrees in Biology and German Literature from Occidental College in Los Angeles, CA. Recently she earned a Digital Marketing Certificate from NYU. Julia speaks German, English and Spanish.

You can contact Julia Knoke at jknoke@wtca.org."