It’s clear that 2021 will be a pivotal year for the global exhibition industry. As we battle to overcome the pandemic that’s brought normal business to a halt, travel and meeting restrictions are impacting our face-to-face business, while online fatigue is hitting digital events and platforms. We know our industry will recover thanks to a combination of on-site physical meetings and online digital tools, but “how” we do this will be the question going forward. How the future of our industry looks will be a key focus of the upcoming UFI MEA Conference, which brings together leading players from the Middle East and Africa region and beyond, to network, exchange ideas and forge new partnerships.
Led by Naji El Haddad, UFI Regional Director MEA, the event will be an opportunity for the business events community to gain insight into topics of strategic interest, such as economics, technology, hybrid events, skills and more. Don’t miss your chance to connect with event professionals from both the private and public sectors, from the Middle East and Africa region and beyond.
Catch regular updates on the event website: www.ufimea.org