The World Trade Center Kochi organized a full day workshop on “Design Thinking for Managers” on 25th April 2018 at Holiday Inn, Cochin. Dr. Pavan Soni, who is an Innovation Evangelist was the speaker for the session. Dr. Soni spoke on the design thinking process in a corporate context. He explained why empathic design and customer centricity is vital for value creation and value delivery. There were case studies, activities of problem solving and validation. The event was attended by delegates from plantation companies, food processing, IT, manufacturing, education, start-ups etc.