Crystal Edn

Crystal Edn, Member Engagement Manager

With over a decade of experience cultivating relationships between organizations, I am responsible for encouraging and empowering Members to engage with each other, and the Association. I’m here to both listen to what you need, as well as dig deeper into areas that could add value to your WTC. To do so, my mission is to develop programming and services that will enhance your membership with the Association.

Prior to joining WTCA, I successfully engaged organizations in the New York City blood donation program. More specifically, I spearheaded projects to actively engage corporate clients in the non-profit’s mission. As a member of the Association of Donor Recruitment Professionals, I spoke to the success of this programming at the international annual conference in 2015 in “A Sweet & Salty Balance: Blending Blood Center Needs with Corporate Clients.” Prior to this, I managed Special Events for The Leukemia & Lymphoma Society, overseeing activities, such as the Light the Night Walk.

Contact Me About:

  • Member Services and Information
  • Events
  • Member Advisory Councils (MACs)
  • Digital Platform Training
  • Member Engagement Programming