WTCMM Joins the UFI Asia-Pacific Conference 2025

The UFI Asia-Pacific Conference 2025 made history by bringing together global exhibition industry leaders in Australia for the first time, held on 13-14 February 2025 at the Melbourne Convention and Exhibition Centre (MCEC). Co-located with the Asia-Pacific Incentives and Meetings Event (AIME) and the Australian Business Events Association (ABEA) Leaders Forum, the event set the stage for an extraordinary week of networking, knowledge-sharing, and industry collaboration.

World Trade Center Metro Manila (WTCMM) was honored to participate in this landmark event, represented by Ms. Lila P. Cailles, Vice President for Marketing and Business Development. Her attendance underscores WTCMM's commitment to forging global partnerships and staying ahead of emerging trends to benefit the Philippines' exhibitions and trade sector.

The conference featured a diverse lineup of speakers and industry leaders, addressing pressing topics that are shaping the future of the exhibition sector, including sustainability, artificial intelligence (AI), and talent development. These critical discussions provided valuable insights and strategies for navigating the rapidly evolving global exhibition landscape.

Ms. Cailles actively engaged with industry leaders, exploring collaboration opportunities and innovative approaches that align with WTCMM’s vision of delivering world-class experiences. The event also reinforced WTCMM’s dedication to driving growth and innovation within the exhibitions industry in the Philippines.

WTCMM's participation in the UFI Asia-Pacific Conference 2025 reaffirms its position as a leader in the region’s trade and exhibitions landscape, ready to bring unparalleled opportunities to its stakeholders and contribute to the continued advancement of the industry.