Las Vegas continues to prove itself a leading destination for both business and leisure tourism, welcoming a record 6.6 million meeting or convention attendees in 2019 beating the previous record set in 2017 and a 2.3 percent increase over 2018, according to research published by the Las Vegas Convention and Visitors Authority.
In addition to strong convention attendance, the destination welcomed 42.5 million visitors in 2019, up from the previous year of 42.1 million visitors, as the city continues to draw travelers seeking world-class dining, sports, and entertainment experiences that can only be found in Las Vegas. Resort partners benefited from industry-leading occupancy rates of 88.9 percent and a 2.9 percent increase from last year in average daily room rates.
With several new venues, attractions and events planned to debut in 2020, its anticipated that Las Vegas will continue to attract strong visitation with highlights that include hosting the NFL Draft in April and the Las Vegas Raiders debuting at the $2 billion Allegiant Stadium for the 2020-2021 NFL season. By year’s end, the city will also boast an additional 2.2 million square feet of new meeting space including the completion of the 1.4 million square foot Las Vegas Convention Center expansion in December. The Las Vegas Convention Center is also the designated site of World Trade Center Las Vegas.
Tourism generates $58 billion annually in Southern Nevada and the Las Vegas valley. The industry supports nearly 370,000 local jobs, representing about 40 percent of employment within Clark County.
To learn more about the latest tourism metrics and exciting projects from the Las Vegas Convention and Visitors Authority and its partners, visit LVCVA.com.