WTC Xiamen to host the ICEIE

Jun 03, 2021

China Xiamen International Cross-border E-commerce Industry Expo (ICEIE) will take place on June 11-13, 2021 at Xiamen international Conference & Exhibition Center. The expo will be hosted by the Trade Development Bureau of the Ministry of Commerce and the CCPIT Xiamen / WTC Xiamen.

With an exhibition area of more than 20,000 suqare meters and over 1,000 international standard booths, ICEIE is aimed to be a large-scale cross-border e-commerce expo with high standard, great influence and complete industry coverage in China. More than 30,000 visits are expected to ICEIE from home and abroad. Many leading cross-border e-commerce platforms, such as Amazon Global Selling,, eBay and AliExpress, will offer strong support and build a grand expo together for China's cross-border industry.

The expo will launch a variety of supporting activites such as exhibition, conference, summit, forum, and matchmaking. There will be four thematic exhibition areas in ICEIE: cross-border platforms, cross-border brands & manufacturers, cross-border service providers and cross-border e-commerce comprehensive pilot zones.

Robin Van Puyenbroeck, Executive Director - Business Development, of WTCA is inivted to deliever a video speech at the opening ceremony of the Expo.