MARKET ENTRY STRATEGIES

What factors do you need to take into consideration when expanding your company, product or service abroad? Culture? Competition? Regulations? In addition to these, there will be a number of factors that will influence your business strategy when entering into a foreign market including, but not limited to, tariff rates, the degree of adaptation of your product required, marketing and transportation costs.

Alice Carson, Senior International Trade Manager for the Georgia Department of Economic Development, will share key tactics and best practices to help strengthen your business export strategy when entering a foreign market.

WTCSav will host a quarterly roundtable luncheon for companies located in the Coastal Georgia region who are currently exporting and/or have a strong interest in exporting. Learn best practices and build a network of companies that are currently exporting successfully. The meetings will include networking, lunch, a short presentation and facilitated discussion.