The Consumer Technology Association (CTA)®, licensee for the World Trade Center Las Vegas, announced that Ola Källenius, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz, will deliver a keynote address at CES® 2020. Källenius will take the stage for a preshow keynote on Monday, Jan. 6 at 8:30 PM at the Park Theater at the Park MGM Hotel in Las Vegas, NV.

Källenius will present a groundbreaking concept car inspired by one of the most innovative entertainment brands, envisioning a completely new form of interaction between humans, technology and nature. CES has been named one of USA Today’s 10 Best Auto Shows, with top auto manufacturers choosing CES 2020 to unveil their latest innovations. Vehicle technology at CES is larger than many stand-alone car shows, with more than 140 exhibitors representing the entire vehicle tech ecosystem including 10 major auto manufacturers, top automotive suppliers, self-driving companies and automotive software companies.

Källenius joins other confirmed CES keynote speakers, including Delta Air Lines CEO Ed Bastian; Quibi CEO Meg Whitman and Founder Jeffrey Katzenberg. The CES Keynote Schedule will update regularly with the full keynote lineup as additional speakers are announced. More than 1,100 visionaries and thought leaders are expected to speak and share insights on premiere technologies at CES 2020. Visit the CES Featured Speakers page to see the latest.

Owned and produced by CTA, CES 2020, the world’s largest and most influential technology event, will run Jan. 7-10, 2020, in Las Vegas, Nevada. CES will provide access to the most transformative tech across various marketplaces, such as 5G, artificial intelligence, augmented and virtual reality, smart home, smart cities, vehicles, digital health and more. Industry leaders and rising stars will come together to pioneer future innovation driving the ever-evolving tech industry. Visit CES.tech for all CES updates and register for CES 2020.

Eligible WTCA members may email wtclasvegas@CTA.tech to request a complimentary CES registration code while supplies last. CES remains a trade-only event and is not open to the general public. Industry professionals are encouraged to register in advance to ensure quicker review time and processing on-site. International attendees enjoy a range of benefits at CES.