A Diplomat’s Journey Promoting Trade

In today’s episode, WTCA Executive Director-Business Development Robin van Puyenbroeck is joined by Ambassador Louise Blais, Senior Advisor, Business Council of Canada, and former Deputy Permanent Representative for the United Nations, for a discussion on her diplomatic service for the United Nations, Canadian trade, and the problematic areas in today’s environment.

Highlights from the conversation:

  • Life after diplomatic service (0:44)
  • How promoting Canadian trade is different (2:23)
  • What’s happening in today’s trade environment (9:13)
  • Trade disconnect within the Americas (12:53)
  • Create opportunities for businesses (17:04)
  • What Ambassador Blais is doing today (20:02)

For the full episode, visit  https://podcast.wtca.org/podcast/24-a-diplomats-journey-promoting-trade-with-ambassador-louise-blais/#more-399 . 

Trade Wins is a podcast designed specifically to be thought-provoking and to provide insights from leading experts to help us navigate today’s changing environment. We aim to contribute to the empowerment of our global membership and their business networks in the world of global trade and investment.