2025 WTCA CIIE PROGRAM

Following its successful participation over the past six years, WTCA is once again partnering with WTC Shanghai to launch the 2025 WTCA CIIE Program. The program will offer a hybrid market access approach to the China International Import Expo (CIIE) , the top trade show for imported goods in China, for worldwide WTCA Members and their business networks to showcase products and services. The hybrid program provides virtual participation for convenient and cost-effective access by overseas WTCA Members and their business networks, as well as an in-person booth managed by WTCA staff to allow for face-to-face interaction with potential buyers.

In-person visit/participation from overseas to 2025 CIIE is encouraged and welcomed. All participating organizations and products will also be promoted to local Chinese business communities by WTCA Members, and WTCA partners in Shanghai and other cities throughout China.

Last year's WTCA CIIE program saw participation from 36 enterprises from seven overseas World Trade Center businesses, bringing a total of 120 products and services from five major industries including Food and Agriculture, Consumer Goods, Trade Services, Healthcare, and Intelligent Industry and Information Technology.

Program Contact

For questions, help to register the virtual program, or assistance regarding in-person CIIE admission ticket/name badge, please contact: 

Ms. Adele Zhang,  Senior Regional Services Manager, Asia Pacific, World Trade Centers Association, at azhang@wtca.org